The Story Behind the Scenes
Hello there! I’m Talji, the founder of TALTICS, and I'm thrilled to share the story behind my new venture.
Growing up and launching my career in Mexico and having worked in London for the past 8 years, I've witnessed how market expansion is a dynamic, two-way street. Not only are international companies eyeing Latin America for growth, but Latin American companies are also actively exploring opportunities in markets like Europe.
Despite each company's unique expansion journey, one thing remains constant: the need for a strategic approach.
Understanding the Market: From competition and consumer behaviour to commercial culture and expectations, a deep understanding of the market landscape is crucial.
Establishing Local Presence: Building a strong local brand and supporting your customer base locally is essential for gaining trust and credibility.
Minimizing Risk: By reducing upfront investment and focusing on solutions that allow you to test the market, validate market fit, and scale efficiently, you can significantly lower your risk.
Why I Founded TALTICS
I founded TALTICS to guide companies through their market expansion journey with the benefit of local market expertise, outsourced resources, and scalable sales strategies. Our mission is to ensure minimal risk and reduced time to value for businesses looking to tap into new regions.
What TALTICS Offers
At TALTICS, we provide a comprehensive suite of services designed to support tech companies at every stage of their expansion journey:
Market Understanding
We deliver actionable insights into the market, including key trends, customer needs, competitive landscape, and regulatory environment. Our in-depth analysis ensures that you are well-equipped to make informed decisions.
Market Testing
We assist you in testing your product-market fit through pilot programs and early customer engagements. This approach ensures that your offerings resonate with local needs and preferences.
GTM Strategy Development
Our team collaborates with you to craft a comprehensive go-to-market strategy. This includes localisation, marketing, sales, and partnership strategies tailored to the regional context. We ensure that your entry into the market is both strategic and impactful.
Risk Mitigation
Leveraging our deep market knowledge and local network, we help you navigate potential pitfalls and challenges. Our expertise minimizes the risks associated with market entry and expansion, allowing you to focus on growth.
Speed to Value
Our approach is designed to accelerate your time to market and value. We ensure that you can quickly capitalize on the opportunities, turning potential into profitability.
At TALTICS, we are passionate about unlocking the vast potential of new markets for tech companies. Join us on this exciting journey and let us help you achieve unparalleled success!!
Cheers,
Talji, Founder of TALTICS